读者定位（Target Reader）
平均年龄在28~45岁，
有良好教育背景，
对于独立自我有明确意识，
有经济能力最先接触和品位新事物，
对生活有更高期望，
具有专业素质，
关心时事，
有广阔视野，
生活富裕的年轻阶层。
28岁以下，10%；
28~38，50%；
38~45，30%；
45以上，10%
Average age between 28-45 years old,
well-educated, independent,
financially-ready to experience and taste new products,
full of desires and higher expectations,
professional,
concerned with current happenings,
have a broad perspective,
and live a enriched lifestyle.
28 years old and under: 10%,
28-38: 50%,
38-45: 30%,
45 and above: 10%.
市场推广（Marketing）
1.与广告主建立立体、灵活的整合行销模式，使品牌宣传更加完整并具针对性。
Establish a three dimensional model of integrated marketing with advertisers to provide a more complete and specific branding experience.
2.全面覆盖各类高端渠道，真正实现最有效、最精准的战略性推广效果。
Comprehensive coverage of all types of high-end channels, possess the most effective and accurate strategic promotional effects.
3.共享财讯传媒集团高端数据库资源，业内优秀的精英创意团队倾力打造主题金牌活动 。
Using SEEC Media Group’s high-end database resources and the industry’s elite team of creative minds to create gold standard activities.
4.引领男性趋势性时尚消费，全方位演绎男人时尚生活新主张。
Lead the way for men’s luxury consumption, the definitive guide for men’s lifestyle.
5.www.hislife.com.cn网罗最新、最快时尚潮流资讯。
The leading fashion and trend info on the web.
6.各类媒体战略联盟集合，建立三位一体的营销推广平台，使媒体曝光更具张力及延展性。
A collection of various types of media forming a strategic alliance in order to establish a better promotional platform to strengthen the media’s exposure and scalability.
精准的户外广告宣传
Definitive Outdoors Marketing Campaign
每月新刊上市宣传覆盖北京邮政书报亭、上海东方书报亭等多个销终端。
Monthly publication’s promotional advertisings cover Beijing Post newsstands, Shanghai Oriental news-stands and various other POS.
巨幅形象广告覆盖北京、上海、广州等一二线重点城市繁华路段。
Widespread advertising & marketing campaigns covering busy sections of major cities such as Beijing, Shanghai, Guangzhou, etc.
杂志展示宣传分布一线城市机场、头等舱候机室，实现对中高端商务人士的近距离推广。
量身打造金牌活动
Gold Standard Promotional Activities
如果名车、豪宅和游艇是经典绅士的三大配件，那么高尔夫、雪茄、手表和洋酒，还有代表艺术品的JAZZ和音乐剧，都纷纷变成身份认可的标签。绅活汇带您体验最先锋的时尚潮流、聆听最近距离的名人观点、享受最有个性的生活方式。
Just like luxury cars, mansions and yachts, golf, cigars, wines, fine arts and music are all essentials of a gentleman’s lifestyle.Gentry Living lets you in on the utmost luxury trends, up close look at celebrities’ POV, and experience the most exciting personal lifestyles.